From 10-12 this August No sleep until June will showcase yet again at Revolver. This time with collection NO.03. The third addition to the big picture, blending in with the pieces existing within collections before it. If you plan on participating at Revolver or any other fairs in Copenhagen during fashion week, feel free to stop by to take a closer look.
From 28. June to 30. June I will be at SEEK in Berlin showcasing the next chapter of No sleep until June, chapter NO.03. If you plan on going there feel free to stop by and say hello!
Below are some images from NO.03.
Photography: Monica Friedrich Johannessen
Model: Eirik S / Team Models
I had the pleasure of styling Cezinando's cover to his new album "Barn av Europa" which is out on Spotify, Tidal and iTunes as we write. Go check him out, as I've said before, he's quite something!
He's wearing Atelopbobia Bomber, Frisson Trousers and Orenda Tee. Plus the NSUJ scarf (which was the victim of some serious retouching).
The wooden guy was lucky and got some made-to-measure pieces.
Click on the images above to be taken directly to a place where you can get your own.
(adj.) relying on chance or an uncontrolled element
in the details of life or in the creation of art.
Making Aleatory Tee has been quite the journey. It might look polished and simplistic, but like most things it has a story underneath on how it became what it is today. This tee came to life when the label was starting up and based in Brisbane, Australia and the print was drawn on by hand directly on the first sample. It´s something exhilarating only having one try to get it right. No going back. I often feel it is in situations like that I do my best work, when the time spent thinking, re-evaluating and changing what you do is very limited. You act on instinct, get your one chance and when it´s finished, that´s it. So I drew it, I finished it, and that was it. The print was made digital through photography and I was lucky to find Nathan, a screen printer with a studio in his garage right outside of Brisbane.
It´s nice using locals when you need resources outside your own. Some known that this label is run by the "I can do it myself"-mentality, but let´s face it nobody is able to do everything and anything.
This tee, along with the other styles from NO.01 was produced small-scale at a local factory also right outside of Brisbane. I went there to visit them on multiple occasions, to plan, discuss and follow up. It´s nice to be so close to the process that you can swing by and talk to people face to face instead of always communicating through screens.
We were welcome to take som pictures around the factory ground, which wasn´t that large, and these two ladies were more than happy to participate. So much so that I was thrown in there as well. We almost got a photo of one of them applying lipstick in this little mirror behind the sewing machine. That would have made a cool photo!
Isn´t it funny to think about all these common, yet magical, small moment that is a part of every item of clothing? Moments that the end-consumer will never know about. That is also part of why we have these sit-downs with each style, so you will know where they all come from and how they became what you can purchase right here.
Aleatory Tee was made in Australia, first by me, my sewing machine and my pens, then by Nathan in his garage, then by these ladies at the little factory right out side of Brisbane.
Certification: GOTS (Global Organic Textile Standard)
Made of 100% Organic Cotton. Organic cotton is an ecologically responsible and green fiber. It´s never genetically modified and does not use any highly polluting agro-chemicals.
Photography: Monica Friedrich Johannessen
Summer came early in Oslo this year. At least it´s here to grace us with its rays for a little while, and there isn´t a better time to reload on some summer hats than the present.
I´ll leave it up to you to decide which hat suits which mood, were´re all so different. Luckily.
Photography: Marius Svendsen
Model: Jonathan Nilsson
Last month Cezinando won Urørtfinalen 2016, and I'm proud to say that he wore NSUJ from top to bottom when he did.
Check out the photos of him playing by:Larm in the same getup (photography: Samuel John Ditta).
If you haven't already, make sure to check out Cezinando himself, he's quite something.
Revolver Village : Green Hall : G040
Day one is almost over, it's been a good day and I'm excited to see what's in store for the next two! If you are at the fairs in Copenhagen this week, drop by and check out the new collection!
Even though this newsfeed has been lacking in updates, stuff is always going on behind the scenes. The (most of the time) one-man-band survives by prioritising tasks.
Now I want to let you know that No sleep until June will be at REVOLVER VILLAGE 3 - 5 February. That's not that far away and until then I have a lot of work to do! I'm making all the samples at the studio and if you follow @nosleepuntiljune on instagram you can be a part of that journey.
A new Type of Imprint came by the pop-up shop on the day of the launch and we had this nice little chat about the label and the process behind. Enjoy!
Last nights launch party was a success thanks to everyone who came out to celebrate with us!
Today the pop-up shop is up and running! Stop by for a chat and get the chance to see, touch and purchase clothes from the first collection. The founder of the label, Ida, is at the shop every day from 10:00 to 19:00 (thursday, friday, saturday and sunday).
See you there!
Wednesday 23.09 you can attend the NSUJ launch party. The event is taking place at Is It So Collective (Øvrefoss 14, Oslo) and will kick off at 7pm.
Here you will get the chance to get close up and personal with the clothes and the label, see what's in store for the next collection, mingle with your friends and new people. DJ Kevin Fauske will be playing.
Click here to attend
Opening hours for the pop up shop where you can purchase items:
Thursday 24.09 : 10am - 7pm
Friday 25.09 : 10am - 7pm
Saturday 26.09 : 10am - 7pm
Sunday 27.09 : 10am - 7pm
Dagens Næringsliv's weekly Friday-magazine D2 wrote about NSUJ and the designer behind the label in an interview that was published in last Fridays issue. What an honour! Read the full text below the picture (norwegian).
Tekst: Tia Karlsen
Når Ida Nyborg lanserer sin første herrekolleksjon under sitt eget merke No Sleep Until June i august, er det en barndomsdrøm som går i oppfyllelse. Designeren fra Oslo har alltid vært fascinert av herreklær.
– Kanskje er det fordi man er litt mer objektiv, sier Nyborg.
– Å designe klærne er personlig, selvfølgelig, men på en litt annen måte.
Kolleksjonen, titulert «The Beginning», består av skjorter og t-skjorter i miljøvennlige materialer som myk bambus, økologisk bomull og resirkulert bomull og hamp. Nyborg kaller plaggene «high end street wear». De går i retning av det klassiske, men med en løs passform og detaljer litt utenom det vanlige: En overliggende søm, eller en krage med innbrett.
Esmod-utdannede Nyborg har tilbragt to år i Australia, hvor hun, for å utvide motehorisonten litt, studerte visuell design. Merket produseres fortsatt i Brisbane, men målet er å flytte det nærmere Norge.
For Nyborg er det viktig at produksjonen av kolleksjonen «ikke går på bekostning av noe». Hun velger ikke fabrikker som produserer billig for enhver pris, er opptatt av at det er ordnede forhold der plaggene skal lages. Målet er etterhvert å ta i bruk hundre prosent økologiske materialer – syntetiske er det ikke snakk om.
– Vi tar et steg bort fra bruk og kast, det sesongbaserte. Vi har bare nummer på kolleksjonene våre, de heter ikke autumn-/winter-et eller annet, sier Nyborg.
Klærne er utspørrende, men tradisjonsrike, oppsummerer hun:
– Noe du kan gå med år etter år.
No sleep until June vol. 1 is a small collection of 10 different texts that takes you a bit deeper into our universe. Or your own.
It's printed in small numbers and volumes will continue to be published alongside the clothes.
Our melancholic sinkholes
left no time for monuments
everything that lingers
is in a grey area
Last week was spent at CIFF in Copenhagen (5-7 August). A cool experience where we met a bunch of lovely people. Thanks for having us!